Most interviews miss the mark.

Predictable questions. Rehearsed answers. And when it’s over, you still haven’t figured out who the person really is.

In Part 1 of this series, we covered what matters most when it comes to attracting the right candidates. Today is about what happens next. How do you actually assess whether someone can solve the real problems you are hiring them to tackle or if they’re the right fit?

The truth is, most people can talk a good game and tell you what you’d like to hear. But when the lights come on and things get messy, can they think on their feet? Can they take initiative? Can they adapt when the environment or expectations change?

In this episode, Brett walks you through how to run interviews that actually reveal who someone is, not just who they pretend to be, and breaks down:

A smarter way to structure interviews using the DEEP framework
How a simple role clarity doc keeps you from hiring the wrong person
Questions that expose if someone can solve real problems or just talk well
The 4 dimensions every candidate must show before you even consider hiring them
How real world tasks and off-script moments reveal who someone really is

Upcoming Live Events!

Everyone wants to lead better, grow their business, and communicate with confidence… until it’s time to actually do it in the room, with real people and real pressure.

We’re not here to sell you fluff or copy-pasted psychology theory. We give you real reps, real coaching, and straight talk—so you’re prepared when it actually counts.

We’re here to help you show up for life’s most important opportunities—whether that’s a tough conversation, a high-stakes presentation, or leading when things get messy.

Over the next few months, we’re hitting the road and you’ve got options:

📍 Phoenix, AZ – April 26-27 (Speaker School) 📍 Charlestown, MA – May 17-18 (The Apprenticeship) 📍 Phoenix, AZ – June 7-8 (The Apprenticeship)

Spots are limited and they go fast.

🎯 Get the full list and lock in your seat at artofcoaching.com/events

Everyone Needs a Coach.

Most people would agree, but what does that actually look like in real life? It’s not about having a cheerleader or someone feeding you vague advice from a script. It’s about having someone in your corner who’s been through it, sees what you can’t, and isn’t afraid to call it like it is.

That’s what we do. We’re your shadow advisor. A real, human sounding board who challenges your thinking, uncovers blind spots, and helps you make sharper decisions whether you’re leading a team, building a business, or navigating high pressure conversations.

If you’re serious about growth and want a coach who won’t coddle you 🔗 artofcoaching.com/mentoring

Who doesn’t love a good book recommendation?

If you’re anything like us, you’re always looking for that next title that’ll challenge your thinking, spark an idea, or just hit you at the right time.

We put together a list of our team’s favorite reads across business, leadership, human behavior, psychology, philosophy, fiction, finance, and more. It’s well rounded, real-world tested, and no, it’s not filled with the same five books everyone else is posting about online.

Want a FREE PDF? Yes, free. No catch. 📚 Grab it now at artofcoaching.com/readinglist

Related Episodes:

E371 | Hiring Tips Pt 1: How to Attract the Right People

Follow Us:

Website: ArtofCoaching.com

Instagram: @coach_brettb

X: @coach_brettb

E372 | Hiring Tips Part 2: Asking the Right Interview Questions

The Art Of Coaching