Most business owners dream of financial freedom, but are they building a business they can actually sell? In this episode, Justin Goodbread joins Russ and Joey to discuss what it takes to scale a business, create passive income, and plan a profitable exit strategy.

Justin explains how to transform your business into a sellable asset, avoid the most common mistakes entrepreneurs make, and ensure you build wealth beyond your business.

Whether you're a current business owner or looking to buy and grow a business, today's conversation will provide game-changing insights to set you up for success.

Top three things you will learn:

-Why most business owners lose money when exiting and how to prevent it

-The key team you need to sell your business for maximum profit

-How to turn any investment into a cash-flowing business

About Our Guest:

With 30 years of experience building, growing, and selling businesses, Justin Goodbread achieved deca-millionaire status before the age of 40. Now, he dedicates his time to helping business owners create scalable, high-value companies while reclaiming their time and financial independence.

As a respected keynote speaker, bestselling author, and coach to top financial advisors, Justin provides the blueprint for scaling businesses to seven-, eight-, or nine-figure transferable values. Beyond coaching, he is a YouTube personality, podcast host, and dynamic educator who makes complex business strategies actionable and practical.