This episode explores the evolving landscape of the ETF market and the growing concerns about transparency and investor trust in newer, more complex products. Against the backdrop of a changing regulatory environment and increased deregulation, the panelists discuss the implications of incorporating private credit and private equity into ETFs. More significantly, the discussion centers on the XOVR ETF and its inclusion of SpaceX, highlighting concerns about pricing transparency and potential conflicts of interest. For instance, the panelists debate whether the lack of frequent pricing updates for illiquid assets within ETFs is detrimental to investors, and whether the market's appetite for these products outweighs the risks. As the discussion pivots to other innovative (and potentially risky) ETFs, such as those leveraging private credit and offering high-yield strategies, the conversation touches upon the ethical considerations for issuers and the need for greater investor awareness. In contrast to some of the newer, more complex products, the panelists also discuss the role of established firms like BlackRock and Vanguard and their evolving stances on ESG investing, questioning whether shifts in their strategies could be viewed as a breach of trust with investors. Ultimately, the episode underscores the need for investors to carefully evaluate the risks and transparency of these new products and to consider the potential implications of placing trust in issuers who may prioritize their own interests over those of their investors.