What does it take to sell a SaaS business for a life-changing amount?

Emmet Cook reveals the secret to selling a business that brought him significant revenue and gave him the freedom to explore new ventures. He attributes his success to three key factors:

1. Knowing when to sell.

2. Leveraging the right tools for the listing process.

3. Choosing the right buyer who aligns with the vision of the business.

Emmet built a SaaS platform that served both B2B and B2C markets, generating consistent revenue with over 360,000 users and a steady stream of daily active customers. As his business grew, he felt the spark of passion waning, and his energy started to dip. At the same time, a tax break in Ireland made it the perfect time to sell, which led him to list his company on Acquire.com.

The process was smooth, thanks to his advisor Ebony and the simple tools provided by the platform. The listing received hundreds of inquiries, even though the business served a niche market. Emmet was pleasantly surprised by the diversity of potential buyers — from venture funds to large companies and individuals from different industries.

After multiple offers, Emmet chose a competitor who shared his vision for the platform and was ready to offer cash up front, which aligned with his goals. The deal was closed, and Emmet was able to take full advantage of the tax break.

Tune into Emmet Cook’s chat with Andrew Gazdecki as they discuss:

• Why knowing when to sell your business is crucial.

• How to simplify your business’ finances for an easier sale.

• Emmet’s insights into the acquisition process and finding the right buyer.

Emmet’s journey doesn’t stop here. Keep following his new ventures and insights through the links below:

How Emmet Cook Sold His SaaS Business for a Life-Changing Exit

Startup Acquisition Stories