In this episode of "The Bathroom Break," Daniel Murray and Jay Schwedelson discuss impactful marketing strategies that can be implemented with minimal budgets, focusing on tactics involving hundreds of dollars or less. They debate the value of the paid version of ChatGPT, with both agreeing it's worth the investment for its time-saving capabilities. Daniel suggests boosting high-performing social media posts with a small weekly budget to increase follower engagement, while Jay recommends attending industry events using exhibit hall-only passes for affordable networking opportunities. They also explore the idea of seeding products with micro-influencers in exchange for reviews and content. The hosts emphasize that small, consistent investments can lead to significant improvements in both personal and business branding.
