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Ben & Jerry's. The legendary ice cream that brings pint-sized joy to millions around the world every year. We all know and love B&J's ice cream, but we're curious to know exactly what it is about the business that makes it tick.

In this episode, we're taking a look at Ben & Jerry's business model to see why the company has been so successful. We're also asking the question, "can B&J's continue their success going forward?" Let's dive in!

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S2E2: Ben and Jerry's: Business Model Analysis

Strategy Simplified