This podcast episode of Prof G Markets features a discussion between Ed and Scott on various business and economic topics. They analyze Southwest Airlines' decision to end its free checked bag policy, Eric Schmidt's acquisition of Relativity Space, and Saudi Arabia's massive Neom city project. The hosts also discuss the impact of tariffs, particularly the back-and-forth between the US and other countries, highlighting the negative consequences of inconsistency and uncertainty for businesses. Finally, they analyze the recent market sell-off, suggesting diversification as a strategy for investors. For example, the discussion of Southwest's policy change illustrates the trade-off between short-term gains and long-term brand equity.