What does it really take to optimize your sleep?

Should you pop some melatonin and hope it gives you a good night’s rest?

Or can you simply wear a black-out blindfold and hope for the best?

Matteo Franceschetti, the founder and CEO of Eight Sleep, which is a high-tech mattress that helps you optimize your sleep using your own biometrics, comes on the show to share exactly what it takes to improve your sleep.

You’ll discover the key ingredients for better sleep, what you should be tracking to see if you’re getting the right quality and amount of sleep, and how temperature affects your sleep.

Dr. Anthony Gustin and Matteo also veer off into non-sleep related topics to show how optimizing other areas of your life -- or disregarding them -- can impact your sleep.

On top of being the founder and CEO of Eight Sleep, Matteo was a business lawyer and serial entrepreneur who co-founded and led GIR and Global Investment, which you’ll hear more about in this episode.

But since those businesses, his Eight Sleep company has accelerated and was even named one of the Most Innovative Companies in Consumer Electronics by Fast Company.

His Eight Sleep company has also radically transformed the traditional mattress by developing cutting edge AI and machine learning models to track biological signals during sleep to help people optimize recovery and rest.

On top of that, Matteo has been the co-chair at FWD.us and a mentor for Techstars, Microsoft Bizpark, and the NYU Summer Launchpad Program and he’s a member of the Forbes Technology Council.

Tune in now to see how you could be optimizing your sleep health.

111: Matteo Franceschetti - What It Takes to Optimize Sleep Health, According to Experts

The Natural State with Dr. Anthony Gustin