First, let me quote my previous ancient post on the topic:

Effective Strategies for Changing Public Opinion

The titular paper is very relevant here. I'll summarize a few points.

The main two forms of intervention are persuasion and framing.
Persuasion is, to wit, an attempt to change someone's set of beliefs, either by introducing new ones or by changing existing ones.
Framing is a more subtle form: an attempt to change the relative weights of someone's beliefs, by empathizing different aspects of the situation, recontextualizing it.
There's a dichotomy between the two. Persuasion is found to be very ineffective if used on someone with high domain knowledge. Framing-style arguments, on the other hand, are more effective the more the recipient knows about the topic.
Thus, persuasion is better used on non-specialists, and it's most advantageous the first time it's used. If someone tries it and fails, they raise [...]

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Outline:

(02:23) Persuasion

(04:17) A Better Target Demographic

(08:10) Extant Projects in This Space?

(10:03) Framing

The original text contained 3 footnotes which were omitted from this narration.

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First published:
February 21st, 2025

Source:
https://www.lesswrong.com/posts/6dgCf92YAMFLM655S/the-sorry-state-of-ai-x-risk-advocacy-and-thoughts-on-doing

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“The Sorry State of AI X-Risk Advocacy, and Thoughts on Doing Better” by Thane Ruthenis

LessWrong (30+ Karma)