This episode of the "Why That Worked" podcast explores the reasons behind Valentine's Day's commercial success. The hosts discuss the holiday's historical origins, tracing it back to Roman pagan festivals and the later Christianization of the tradition. They analyze the significant monetization of Valentine's Day, citing statistics on rose sales, chocolate consumption, and card exchanges, highlighting the role of the industrial revolution in its commercialization. The discussion concludes with practical advice for listeners on expressing love and appreciation intentionally, emphasizing the value of thoughtful gestures over material gifts, and suggesting using AI tools to aid in crafting heartfelt messages. The hosts emphasize the importance of expressing adoration, especially towards women, as a key factor in the holiday's enduring appeal.