I sat down with Connor Gross (https://x.com/c_gro), a familiar face on the podcast, to dive into some exciting new ideas and business strategies. We talked about productivity and how to truly gauge an employee's work speed, the challenges of the candle industry (since Connor’s dad owns a big candle business in New Jersey), and some innovative concepts for tackling these markets. This conversation was so packed with insights that we had to split it into two episodes! Make sure to tune in next week for Part 2, which, trust me, is even better.

Check out Connor’s free newsletter! https://www.bizbrainstorms.com

Timestamps below. Enjoy!
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00:00 Introduction and Guest Overview
00:57 Employee Productivity and Remote Work Challenges
02:48 Upwork and Multi-Job Dilemma
05:13 Management Solutions and Business Ideas
08:24 Speed and Efficiency in the Workplace
15:04 Candle Business and Unique Branding Ideas
17:06 Unusual Preferences and Niche Markets
17:19 Innovative Packaging Ideas
18:07 Candle Industry Insights
18:47 Marketing Strategies and Unique Selling Points
19:58 Exploring New Candle Concepts
20:23 The Liquid Death Approach
22:21 Refillable Candles and Home Decor
27:53 Scratch and Sniff Marketing
28:25 Collaborations and Personalization
31:33 Pet-Themed Candles and Programmatic SEO

Riffing on Ideas with Connor: Candles and Apps. Ep. #90

The Koerner Office - Business Ideas and Deep Dives with Chris Koerner