Summer movie market soars

This podcast episode explores the record-breaking performance of the Chinese summer movie market in 2023, highlighting the success of domestic films and their focus on contemporary societal issues. Despite a strong summer season internationally, Chinese audiences have largely opted for domestic films over Western blockbusters. Experts discuss the importance of storytelling, the impact of movie length, and the growing success of Chinese films, which have benefited from investment in training and production quality. While Hollywood blockbusters have experienced declining box office performance in China, experts speculate that the trend towards diversity and co-productions will continue in the future.