In this episode of "Talking Too Loud," hosts sit down with Noah Davis, co-founder of the branded content agency Three Point Four Media. The conversation kicks off with some light-hearted stories about a foggy trip to Maine and a concert featuring comedians Ken Marino and David Wayne. However, the heart of the discussion centers on content strategy, especially the transition from rented to owned media and the critical role of cultivating authentic communities. Davis highlights the importance of really knowing your audience and crafting engaging narratives instead of just pushing sales-focused content. He argues that by creating charming and entertaining material, brands can foster stronger connections and ultimately achieve business growth.
Sign in to continue reading, translating and more.
Continue