Tom Sietsema, The Washington Post's food critic, reflects on his 25-year career, detailing the behind-the-scenes aspects of reviewing restaurants. Sietsema emphasizes the importance of anonymity, using disguises and multiple credit cards to avoid special treatment and ensure an unbiased experience. He visits restaurants multiple times, aiming for a mix of cuisines and price points, and often enlists dining companions with diverse palates to sample a wider range of dishes. Sietsema also discusses his commitment to his audience, answering questions and providing recommendations, viewing himself as a friend who guides people toward enjoyable dining experiences. He acknowledges the impact of online reviews but stresses the value of a critic's experience and consistent perspective.
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