Some financial advisors win because they’re great at selling. When someone answers the phone or sits down in their office, it’s hard for the prospect not to hire the advisor.

But if you’re in meetings and phone calls all day, you’re a salesperson, not a financial advisor.

That’s why copywriting is awesome: If you can write persuasive copy, you’re selling 24/7, attracting clients and getting appointments with them.

In this episode, you’ll find out how to write copy that sells—and 3 scientifically proven ways to supercharge your copy and attract a horde of clients.

Want to sell by writing instead of being stuck in calls? Listen now!

Show highlights include:

How writing copy lets you scale your client attraction without scaling your effort (3:31)
The “Curiosity Gap” strategy that makes readers click, read and convert (6:42)
Why changing a single number in your headlines gets you more readers. (9:39)
The weird reason length is more important for cold email success than the words you say(15:39)

If you’re looking for a way to set more appointments with qualified prospects, sign up for James’ brand new webinar about how financial advisors can get more clients with email marketing.

Go to https://TheAdvisorCoach.com/webinar to register today.

Go to https://TheAdvisorCoach.com/Coaching and pick up your free 90 minute download called “5 Keys to Success for Financial Advisors” when you join The James Pollard Inner Circle.

Discover how to get even better at marketing yourself with these resources:

https://www.theadvisorcoach.com/11-awesome-client-appreciation-event-ideas-for-financial-advisors.html

https://www.theadvisorcoach.com/how-to-make-six-figures-financial-advisor.html

https://www.theadvisorcoach.com/entry-level-financial-advisors.html

3 Scientifically Proven Copywriting Tips Financial Advisors Can Use To Get More Clients

Financial Advisor Marketing Podcast