What the Apple and Facebook events tell us about their product cycles

This podcast compares and contrasts the Apple and Facebook product launch events, focusing on their contrasting approaches to product development and marketing. Benedict Evans, who has attended these events for 15 years, highlights Apple's polished, pre-recorded presentations versus Facebook's more spontaneous, live-streamed approach. The discussion then shifts to the different philosophies of the two companies: Apple's focus on releasing fully developed, opinionated products versus Facebook's public experimentation, particularly with VR technology. The speakers also touch upon the diversity and representation in each event, noting Facebook's more inclusive presentation. Ultimately, the podcast reveals two distinct product development models: Apple's iterative refinement behind closed doors versus Facebook's public iteration and learning.