This episode explores the power of exploratory writing as a tool for achieving clarity, creativity, and problem-solving. Against the backdrop of feeling overwhelmed and anxious, author Alison Jones describes how exploratory writing—a free-flowing, unedited writing practice intended for personal use only—helped her overcome an entrepreneurial crisis. More significantly, the discussion delves into the scientific basis of this technique, highlighting "instinctive elaboration," the brain's natural response to questions, which can be harnessed to unlock hidden insights. For instance, Jones shares various prompts that can be used to initiate this process, such as "What is going on?" or "What would I say to a friend?". The conversation then expands on the application of this technique in team settings, suggesting a six-minute "writing sprint" to foster more inclusive and productive meetings. Finally, the episode concludes with reflections on building a sustainable writing habit and the transformative potential of embracing the "courage to be rubbish" in the pursuit of self-discovery and problem-solving.