This episode features a conversation with Dru Carpenter, Founder & CCO of Slippy.io. We discuss how brands can personalize the unboxing experience and why this is important.

On the Show Today You’ll Learn:

The best Marketing channel with a high opening rate
How to can increase the lifetime value of your customers
Why the unboxing experience of the customer is so crucial
Why personalization is essential
And more

Dru Carpenter is the Founder & CCO of Slippy.io. Dru started selling online ~ 6 years ago and joined a fulfillment company called Huboo as one of their first sales hires. He helped scale that business to Series B, and then decided to jump back into the early-stage startup world by joining a company called Scribeless, which provides “handwritten" direct mail services.

Combining his experience in selling and then providing fulfillment and direct mail services, he founded slippy to create a new marketing channel for eCommerce and enable brands to personalize the unboxing experience.

Links & Resources

Website: https://www.slippy.io/
LinkedIn: https://www.linkedin.com/company/slippyio/about/

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Why Your Customers Unboxing Experience Is Important | #125 Dru Carpenter

Ecommerce Coffee Break – The Ecom Marketing & Sales Podcast