This Round Table discussion explores how technology is transforming China's rapidly growing ice and snow industry. The conversation covers innovations like smart ski gear, including wearables and GPS-enabled skis and suits, as well as robotics for snow clearing and rescue operations, indoor ski simulators, and sustainable snowmaking methods. Panelists emphasize how these advancements are making winter sports more accessible and enjoyable for everyone, from beginners to seasoned athletes, and are fueling the industry's growth, particularly following the 2022 Beijing Winter Olympics. The focus on accessibility and environmentally friendly snow production are crucial factors driving this expansion.
