How AI Is Sneaking Into Car Dealerships—And Shaping the Business | Leigh Ann Conver, Sr. Director of CDK Data Services | Car Dealership Guy Podcast | Podwise
In this episode of the CDG Podcast, Yossi interviews Leigh Ann Conver, Senior Director of Data Services at CDK, about AI trends in the automotive industry. Leigh Ann shares insights from CDK's 2024 AI survey, revealing that while AI adoption is growing among dealerships, satisfaction has slightly decreased as dealers seek tangible solutions to real-world problems rather than just implementing technology for its own sake. The discussion covers how AI is currently being used, including chatbots, predictive analytics, and virtual assistants like AVA, which helps dealerships with lead management and customer service. Leigh Ann emphasizes the importance of using automotive-specific data and integrating AI tools into existing workflows to maximize their effectiveness. She also highlights the increasing use of AI in sales and service, and touches on CDK's latest innovations, such as AVA for internal dealership use and AI-powered predictive forecasting within the Dealership Experience Platform.
