In this podcast, Raaz Herzberg, the CMO and VP of Product Strategy at Wiz, a fast-growing cloud security firm, shares the company's evolution from uncertainty to remarkable success. She emphasizes the need to listen for authentic customer enthusiasm rather than just polite nods, the significance of "friction" in fostering commitment, and the necessity of clear, straightforward messaging in marketing as the company expands. Raaz also reflects on her unique career journey, her belief in embracing potential failure, and the common challenges faced by CMOs, highlighting the importance of building a strong, trusting relationship with the founding team.
