In this episode of The Full-Time FBA Show, the hosts tackle common pricing pitfalls that Amazon sellers often encounter. New sellers frequently set prices based on intuition or desired profits, while seasoned sellers may just match the buy box price. To enhance profitability, the hosts recommend using an automatic repricer like BQOOL, which adjusts prices in real-time according to competition and inventory levels. As a bonus, they offer their custom BQOOL repricing rules for free to listeners who sign up for a trial.