Have you heard of Character Crafting and how it can be used to build resilience and leadership skills? In this enlightening chat our special guest, Helen Holder, discusses the positive character traits and behaviours central to the BA role… and how we can develop and maintain them.

Topics discussed include: the Personal Strength inventory; character vs. the cult of personality; identifying your character strengths and weaknesses; developing through practice; and the power of theT Lego persona.

Helen Holder has over 10 years’ experience working as a BA for public sector organisations. Passionate about elevating the BA profession, she volunteers with the @IIBA UK Midlands chapter.

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