#420 - Cracking Amazon’s Algorithm: Brian Johnson’s Latest Tips on Organic Rank and PPC Cuts

In this episode of the AM-PM Podcast, Brian Johnson, an expert in Amazon e-commerce, introduces his new venture, DeepM. This innovative company leverages deep learning and big data to equip Amazon sellers with targeted, data-driven strategies for enhancing their organic search rankings. Unlike one-size-fits-all advice, DeepM identifies the key factors that affect the A9 algorithm for various product categories, allowing sellers to optimize their listings effectively and boost organic sales while often decreasing their dependence on pay-per-click advertising. Brian also reflects on his experiences with PPC and mastermind groups, emphasizing the value of knowledge sharing and the need to adapt in the constantly changing Amazon marketplace.