Listen Now: The Best Idea Yet

This podcast episode explores Nintendo's remarkable transformation, focusing on a chance meeting between president Hiroshi Yamauchi and engineer Gunpei Yokoi. Their collaboration led to the creation of the Ultra Hand, an invention that not only rescued the company from financial trouble but also established a corporate culture centered on creativity and innovation—foundations that ultimately fueled the legendary success of Super Mario. By illustrating how a fun and open workplace can ignite innovative ideas, the episode emphasizes the value of nurturing curiosity in professional settings, while also recognizing the challenges that come with such an agile approach.