20Growth: Revolut's Chief Growth Officer on The Growth Playbook Revolut Used to Scale to $2.2BN in Revenue | How Revolut Launch and Grow Products | Why the Best PMs Don't Need A/B Tests & Why CAC is a BS Metric with Antoine Le Nel
In this podcast episode, we explore the differing growth strategies of King's and Revolut, revealing how too much reliance on data can compromise product quality and user experience. Antoine stresses the importance of balancing creativity with analytical approaches in product-driven growth. He highlights Revolut’s quick innovation and unique growth model, which favors agile decision-making over extensive A/B testing. Antoine also discusses the value of specialized growth teams, effective measurement frameworks, and a clear marketing funnel, sharing insights into Revolut's global expansion and sustainable growth while addressing common mistakes in hiring and team dynamics.
