In this episode of the podcast, I chat with Michael Sasser, an influential boudoir photographer dedicated to capturing natural beauty and challenging negative self-perceptions. Michael shares his journey, revealing how authenticity and emotional connection form the cornerstone of his work.

THE BIG IDEAS

Building Trust: Creating meaningful connections with clients enhances comfort and authenticity in photos.
Natural Beauty: Emphasizing minimal editing preserves the true essence of your subjects.
Emotional Connection: Understanding client motivations ensures a personalized and impactful experience.
Market Challenges: Highlight client reviews and real interactions to promote boudoir photography effectively.

PHOTOGRAPHY ACTION PLAN

Create a Comfortable Environment: Engage in genuine conversations to understand your client's insecurities and aspirations. Show images during the shoot to build trust and create a bond.
Focus on Natural Editing: Limit your use of Photoshop to preserve natural features, including imperfections. Improve your in-camera skills to reduce the need for heavy post-processing.
Develop Effective Communication: Use phone calls or personal emails to deeply understand client motivations. Craft email content that addresses common client concerns and reassures them.
Build a Robust Portfolio: Showcase a variety of authentic, minimally edited boudoir images. Include client testimonials and detailed experience stories to attract new clients.
Implement a Strategic Booking System: Set limits on the number of shoots per month to maintain quality and manage demand. Use a waitlist to create anticipation and ensure you work with ideal clients.

RESOURCES:
Visit Michael Sasser's Website - https://sasserstillsboudoir.com/
Follow Michael Sasser on Instagram - https://www.instagram.com/sasserstillsboudoir/

Learn What Camera Settings to Use in our free guide!
https://perfectcamerasettings.com/

Start Building Your Dream Photography Business for FREE with CloudSpot Studio.
And get my Wedding and Portrait Contract and Questionnaires, at no cost!
Sign up now at http://deliverphotos.com/

Connect with the Beginner Photography Podcast!

Join the free Beginner Photography Podcast Community at https://beginnerphotopod.com/group
Send in your Photo Questions to get answered on the show - https://beginnerphotopod.com/qa
Grab your free camera setting cheatsheet - https://perfectcamerasettings.com/

Thanks for listening & keep shooting!

505: Michael Sasser: Booking Strategies to Attract Ideal Photography Clients

The Beginner Photography Podcast