Once again, I’ve compiled some statistics on color trends in the spring/summer 2025 ready-to-wear fashion collections!

Background and Methodology

We just got done with “fashion month”, the flurry of activity in the fall when fashion designers release their spring/summer collections for the coming year and display them on runways in New York, London, Milan, and Paris.1

Vogue Magazine generously shares many images from the collections — by my count, 13,570 photographs in all, typically each of a different outfit.2

My question is a simple one: which colors are most common in the SS253 collections in aggregate? And how do they compare to previous years? Are there changing trends in color popularity?

There's an obvious and boring answer: the most popular color in clothing is always black. Followed by white. But things get more interesting as we go further down the list.