Michael Frankel, Founder and Managing Partner of Trajectory Capital

When times are good, big companies tend to ignore their smaller business units, as they operate smoothly on their own. It is only when the economy gets tough that these little businesses get more attention, and often seen as off-strategy or a distraction. That's when the company's leaders decide it's time to sell them, which is not ideal, as the business is no longer in their prime, making it harder to sell.

In this episode of M&A Science podcast, Michael Frankel, Founder and Managing Partner of Trajectory Capital, joins us to share his best practices of selling a small business unit.

Episode Bookmarks

00:00 Intro

03:35 The decision to sell a business

05:01 Reasons to sell the business

06:43 Steps in selling a small business unit

09:59 Finding buyers

11:53 Avoid using bankers

13:30 Pitching the deal

14:50 Avoiding non-serious buyers

16:42 Important factors other than price

23:01 Real life example

27:54 Valuation gap

30:29 Evaluating the business

34:45 Hardest part of selling a small business unit

37:03 Advice for first time buyers

41:48 Proactively approaching a seller

47:25 Earnouts on small deals

48:44 Craziest Thing in M&A

This episode is sponsored by FirmRoom, the fastest virtual data room used to get deals done. Leave the pay-per-page world behind by going to https://firmroom.com/

Selling a Small Business Unit

M&A Science