This podcast episode chronicles Cynthia's remarkable journey from her early days as a waitress to becoming a pioneer in the natural foods industry with Lily's Sweets, showcasing her resilience amidst challenges, adapting to market shifts, and the eventual acquisition of her brand by Hershey's. Throughout the narrative, listeners gain insights into the trials of entrepreneurship, the importance of innovation, teamwork, and strategic partnerships, as Cynthia navigates failures, legal battles, and ultimately finds success in creating a beloved product that caters to a growing demand for healthy alternatives.
