In this episode, José from Eatable Adventures discusses the crucial role of integrating startups with the food industry to drive change. He highlights challenges in food production, the impact of technology on younger generations, and the need for sustainable food systems. José shares insights on common startup mistakes, like misreading the market, and stresses the importance of engaging with industry leaders. He also explores how open innovation is fostering collaboration between startups and corporations, with investors playing a key role in supporting this growth. How to reduce risks associated with early-stage investments. Lastly, José touches on Spain’s food innovation boom and Eatable Adventures' plans to expand in Europe and Latin America.

We discussed:

Integrating Startups and the Food Industry
Making Farming Appealing to Younger Generations
Developing Meaningful Solutions by Understanding the Market
The Promising Growth of Food Innovation in Spain
The Early Days of the Food Tech and Agri-Tech Market in Spain
The Importance of Open Innovation
Collaboration between Startups and Corporations
Investment Trends in Food Tech and Agri-Tech
The Future of Eatable Adventures

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😊 The Guest: José Luis Cabañero

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Sponsor: ⁠The Future Of Protein Production⁠ (20% off use code 'TMMB20'):

E55: José from Eatable Adventures: A Tech Revolution? Why Startups and the Ecosystem MUST Collaborate NOW!

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