20Sales: Why the Founder Should Not Be the One to Create the Sales Playbook, Why You Should Hire a Sales Leader Before Sales Reps & Why You Should Not Hire Sales Leaders From Big Companies with Matt Rosenberg, CRO @ Grammarly
This podcast episode delves into the complexities of sales leadership, exploring strategies for building winning teams, developing effective playbooks, tackling challenges, and leveraging data to drive success. The episode also discusses the evolution of sales tactics and highlights the importance of diversity in sales leadership roles.