Thinking of planning a group trip? Robin and Jennifer give the inside scoop of their own group trip to Italy in 2019. They discuss their positive experiences (such as making life-long friends) and challenges (losing $12,000!), as well as give advice for avoiding common pitfalls. Learn the importance of understanding your audience, creating a detailed timeline, managing expectations, and accurately pricing a group trip to ensure profitability. They also discuss best practices for promoting the trip, handling logistics, and addressing common obstacles. This episode is a must-listen for anyone considering organizing a group travel experience - walk away with validation that a group trip may not be fit for your business model OR gain a better understanding of how to sell your group trip profitably!

Today we will cover:

(04:15) Understanding the audience’s interest in a group trip
(09:30) Predetermined dates; creating a timeline and planning for promotion
(18:20) Overcoming obstacles for booking
(24:20) Navigating group dynamics and preferences
(31:45) The realities of group travel pricing
(38:45) Requiring group members to purchase travel insurance
(40:30) Managing expectations and housekeeping rules
(46:40) Balancing fun and responsibility as a host

Create an enjoyable booking experience for every one of your travel clients

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93. What We Wished We Knew Before We Hosted A Group Trip

TIQUE Talks: The Business Podcast for Travel Advisors