#42 How to Build an Effective Sales Territory Plan - with Jeremy Donovan, Executive VP of RevOps Strategy at Insight Partners

This podcast episode features a deep dive into the critical role of territory planning in revenue operations, led by Jeremy Donovan, who shares his journey from engineering to strategy. He emphasizes the significance of a structured, data-driven approach to territory planning that prioritizes account-based strategies, equitable workload distribution among sales reps, and ongoing communication about account assignments. Through discussions on scoring factors, sales energization via reshuffling accounts, and the importance of mentorship in career development, Jeremy underscores how thoughtful territory planning can drive performance and foster growth in sales teams.