Today, we want to address a challenge many of you face - overcoming the fear of making investments in your business. This issue isn't foreign to us either; we've been there and understand how it feels.

Here's the reality: investing in your business, whether it's in team, equipment, or space, is essential for growth. But the aspect that most often falls through the cracks is investing in your own education, coaching, courses, or programs. This might be because of unfamiliarity or simple fear.

Looking back, we remember feeling scared the first time we joined a mastermind for $2,500 a month. It was a substantial leap of faith for us. We were a decade into our business, but something wasn't working. Frustration was mounting, and so was our debt. We knew something had to change. We weren't about to shut down, but we needed to invest to save our business, our minds, and our mindsets. And despite the initial fear, it was worth it. The returns we received from that investment shaped our approach to investing in ourselves and our business.

And remember, sometimes, the investment you're most scared to make is the one that can save your business.

Resources:

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Website: theproductboss.com
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497. Overcoming the Fear: Making Smart Investments in Your Business

The Product Boss with Jacqueline Snyder