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05 Sep 2024
59m
莫非买断制才更符合资本逻辑?机浪 VOL.55
机核游戏频道
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本期播客节目深入探讨了游戏行业中的买断制与持续运营两种商业模式的资本逻辑,强调了持续运营游戏成功的关键在于占据生态位和提高玩家粘性,尽管面临玩家时间成本和创新困境的挑战,持续运营游戏仍显示出更高的资本友好性与盈利潜力,与此同时,买断制游戏也需借鉴持续运营的要素,以应对市场的不断变化。
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