This podcast episode delves into the advantages of using Fulfilled by Amazon (FBA) over Fulfilled by Merchant (FBM), asserting that despite potentially high fees, FBA enables sellers to focus on core business activities and scale effectively. The hosts, Steven and Rebecca, underscore the critical benefits for beginners and established sellers alike, particularly the ability to win the lucrative buy box, which accounts for the majority of Amazon sales. They also touch upon exceptions where FBM may be advantageous, such as with seasonal items. Ultimately, the episode champions FBA as a strategic choice for maximizing profits and achieving a full-time income with part-time commitment.