This podcast episode navigates the complexities of European compliance, emphasizing how new legislation like EPR affects Amazon sellers by treating them as manufacturers, thus altering pricing strategies. Melanie, a VAT compliance expert, demystifies VAT for sellers, urging them to consult tax advisors and diversify their platforms beyond Amazon, especially in light of the rising influence of TikTok in ecommerce. As Amazon prepares to discontinue its VAT program, the importance of compliance becomes even more pronounced, with listeners encouraged to seek guidance from experts like Avast for a smooth transition, particularly in an evolving marketplace.
