DRiP: Crypto's Best Shot at Mainstream Adoption | Vibhu Norby

This podcast episode explores the innovative NFT platform DRiP, which aims to bring NFTs to the mainstream audience by addressing challenges faced by creators on existing social media platforms. DRiP offers a free and tokenless approach, making it accessible to a broader user base. The platform employs elements of gaming, rarity, and content to create a unique and engaging experience for users, resulting in rapid growth. The co-founder discusses their journey, including overcoming obstacles and balancing financialization with accessibility. The episode also highlights the influence of gaming on DRiP's development, emphasizing the importance of positive feedback loops and fun elements. It explores the potential of DRiP for content distribution and aggregation, promoting accessibility and empowering creators.