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Highlights from this week’s conversation include:

Evan's Background and Journey in Data (0:40)
Discussion on Synthetic Controls (1:04)
Evan's Educational Journey and Marine Corps Experience (2:54)
Joining Elder Research (4:38)
Synthetic Controls Explained (6:54)
Measuring Impact with Synthetic Controls (9:05)
Building the Control Group (12:54)
Qualitative Context in Data Analysis (14:50)
Final Steps with Synthetic Controls (16:29)
Client Analytics Maturity (18:56)
Outsourcing Decisions in Analytics (21:09)
Cohesion Between Analytics Teams (24:18)
Validation of Predictive Models (26:37)
Confidence in Marketing Predictions (29:01)
Setting Expectations for Data Science (36:09)
Evan's Background in Data Comedy (39:44)
The Journey to Award-Winning Jokes (41:29)
Creating New Jokes (46:22)
G

202: Predicting the Impact of Competitive Entrants With Synthetic Controls with Evan Wimpey of Elder Research

The Data Stack Show