This podcast episode chronicles Ritu's transformative journey from a personal need for reliable transportation to founding Zum, a company that successfully pivoted from serving individual parents to collaborating with school districts. It highlights the challenges faced and the strategic decisions made in building trust, prioritizing child safety, and aligning company culture with ambitious goals. Through its focus on social impact, sustainability, and a modernized transportation solution, Zum not only aims to reshape school transportation but also exemplifies the intersection of purpose and profitability in the entrepreneurial landscape.
