Eunice Buehler, General Counsel at G2, and Colin Danaher, VP Enterprise Sales at G2, discuss how legal and sales teams can work collaboratively to achieve business goals. They emphasize the importance of communication, respect, and understanding each other's roles and responsibilities. They share personal anecdotes and strategies, such as having regular one-on-one meetings, being accessible to each other, and aligning on a common goal set by the CEO. They also highlight the significance of finding a "big win" that resonates across both organizations and celebrating it to foster a stronger relationship. The speakers advocate for a commercially focused mindset, balancing long-term risk with short-term gain, and partnering on customer negotiations to drive business success.
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