Flashback: How to build a 100-year company with Harley Finkelstein

In this episode of The Founder's Project, Alexa von Tobel interviews Harley Finkelstein, the president of Shopify, about the company's mission to simplify entrepreneurship and its evolution into a retail operating system. Harley discusses Shopify's customer experience, its role in leveling the playing field for small businesses by providing access to economies of scale, and its approach to scaling by revealing complexity only when needed. He also shares insights into Shopify's customer-centric approach, its digital-by-design hybrid work model, and his personal journey as an entrepreneur, including managing anxiety and leveraging his extroversion. Finkelstein also touches on the future of commerce, predicting a return to authenticity in physical retail and the integration of online and offline channels.