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Katie and Jez of www.heartstoryphotography.com.au and the upcoming Elevate Photography Business Intensive are back for what was initially going to be a 15-minute segment about the current state of business and their upcoming photography business workshop. Instead, we went deep into all things marketing, advertising, sales, and still loving photography and photographing families after so many years of doing the same thing.
If you haven't stumbled upon their portrait work yet, these Canberra-based photographers don't just take portraits; they capture souls. Every session they conjure a story whispered in light, and their talent has brought them multiple Australian Family Photographer of the Year titles.
Beyond the photography, Katie and Jez are wisdom whisperers, business ninjas, and all-around photography guns. They've built their studio from the ground up, battled the same anxieties and late nights we all know, and now they're burning with a mission: to show you how to ditch the struggle and embrace the joy of capturing stories through portraits while being profitable in business and living the life you want.
In this interview, discover what makes Heartstory tick and how they can be so in love with their business, clients, staff and processes… after doing it for so long.

Here's some more of what we covered in the interview:

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One of the upside consequences of approaching our business the way that we do is that I've never loved photographing families as much as I do right now. – Jeremy
You'll also receive access to the members-only Secret Facebook Group, where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. The group also has FB live video tutorials, role-play, and special live interviews. You will not find more friendly, motivated, caring and sharing photographers online.
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In addition to everything above, you'll get access and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

What is your big takeaway?
Following this interview, I’d love to know if you're taking anything from what Katie and Jeremy shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, leave your thoughts in the comments below; let me know your takeaways and what you plan to implement in your business due to what you heard in today's episode.
You have to know your locations and you have to know how the light works. And you have to be confident that you can go there and replicate some images. – Jeremy
If you have any questions I missed, a specific question you’d like to ask Katie and Jeremy or if you want to say thanks for coming on the show, feel free to add them in the comments area below.

Can I trust Alex Vita of ForegroundWeb?

545: Katie and Jez – How to elevate your photography business

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