Helium 10 Buzz 7/19/24: Amazon Prime Day 2024 Recap | New Helium 10 Keyword Tracker

This podcast episode highlights the record-breaking online sales achieved during Prime Day, showcasing a remarkable $14.2 billion in revenue alongside significant shifts in consumer behavior and mobile shopping trends. By examining growth in specific sales verticals, the impact of discounts on long-term profitability, and introducing new tools for sellers on platforms like Amazon and Walmart, the episode emphasizes the need for strategic marketing and branding techniques to flourish in the competitive e-commerce landscape.