This podcast episode explores the journey of Iggy Azalea in the world of crypto and meme coins. Iggy shares her understanding of the attention economy and how it relates to her music career. She discusses the launch of her coin, MOTHER, and her plans to integrate it into various businesses. The episode also covers the importance of utility in meme coins, the concept of memes, and the challenges and anxieties of launching a cryptocurrency token. The ethical considerations of celebrity endorsements in the crypto space are also discussed. Overall, this episode highlights the intersection of music, memes, and cryptocurrency, and the potential for celebrities to contribute culturally to the crypto space.