PT220 - Paulina Turner - Co-Founder of Boomd

This podcast episode explores the personal and professional journey of Paulina Turner, a guest from Boomd, a data-driven eCommerce agency. Paulina's background in anthropology and her fascination with studying different cultures led her to initially pursue a career in anthropology. However, she later transitioned into the world of eCommerce and worked in various roles at companies like Oracle and Amazon. Inspired by her experiences, Paulina founded Boomd to help sellers navigate the challenges of selling on Amazon. The episode also delves into the importance of finding balance and escaping into non-business books, as well as the value of using to-do lists and mobile note-taking for productivity. Additionally, it discusses trends in eCommerce, with a focus on the need for customer communication and the shift from price-focused competition to content and product quality.