Emilie Toups is the founder of Toups & Co Organics, a brand dedicated to non-toxic, natural lifestyle solutions. Her journey began with personal and family health challenges, leading her to embrace and promote holistic wellness. After facing thyroid issues and her daughter's eczema, Emilie and her husband improved their health by eliminating processed foods, environmental toxins, and adopting natural remedies. This transformation inspired the creation of Toups & Co Organics, highlighting the importance of diet, natural living, personal autonomy, and perseverance in achieving health. Emilie is also a proud homesteader.

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Key topics discussed:

- Balancing entrepreneurship with family life.

- Starting Toups and Co Organics and its organic growth.

- Importance of non-toxic ingredients in skincare products.

- Educating consumers on the benefits of natural ingredients.

- The holistic approach to health and wellness, including diet, lifestyle, and product choices.

Timestamps:

(00:00) Balancing Entrepreneurship and Family Life
(05:30) Organic Growth of Toups and Co Organics
(10:00) Transition to a Full-Time Business
(15:00) Importance of Non-Toxic Ingredients
(20:00) Formulation Process and Product Development
(24:00) Building a Team and Company Culture

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AFFILIATES

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Emilie Toups: Understanding Toxic Ingredients - What To Avoid, Why All 'Fragrances' Are Harmful, Navigating Preservatives & Bad Deodorants (Part 2) | MMP #341

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