Selective Search – Brent Beshore (Permanent Equity), (S2.EP.06)

This podcast episode explores the world of private equity deals, focusing on Permanent Equity, a unique investor in small family-owned businesses. The episode discusses Permanent Equity's approach of buying and holding companies without the intention to sell, as well as their acquisition of high-end matchmaking firm Selective Search. It also highlights Canoe Intelligence, a technology company streamlining the alternative investment process. The episode delves into topics such as the due diligence process, client onboarding, ethical considerations, and the competitive advantage of matchmaking. It covers the growth and evolution of Selective Search and their plans to expand services. Throughout the episode, the significance of relationships and the ability to adapt and learn from failures in the private equity industry are emphasized. Main points • This podcast episode explores private equity deals through conversations with private equity managers. • It focuses on Permanent Equity, which invests in small family-owned businesses, buying and holding companies with no intention to sell. • Canoe Intelligence is a technology company streamlining the alternative investment process through AI-powered document collection and data extraction. • Selective Search is a high-end matchmaking firm specializing in long-term committed relationships. • Selective Search operates similarly to executive search firms, helping individuals find love based on specific preferences. • Selective Search emphasizes human touch and non-digital interaction, providing personalized and professional services for busy professionals. • The acquisition of Selective Search by Permanent Equity showcases their different approach and philosophy compared to traditional private equity firms. • The due diligence process and client onboarding of Selective Search involve evaluating talent, power dynamics, and sales and marketing optimization. • Selective Search emphasizes ethical considerations and their competitive advantage in the matchmaking industry. • The partnership between Selective Search and Barbie brings professional expertise, system upgrades, and improved marketing strategies. • Selective Search categorizes clients into tiers and aims to expand services to companies and offer more affordable options. • Relationships play a crucial role in the private equity industry, helping navigate challenging times and learn from failures. • The speaker appreciates the diversity and experiences encountered in the private equity industry and values the opportunity to build long-term friendships and relationships.