This podcast episode provides a comprehensive guide to promoting products on Amazon. The speaker discusses various ways to promote products, including advertising, creating deals, coupons, brand tailored promotions, and regular promotions. They emphasize the importance of exploring all these different methods to get products seen and sold to the end consumer. The speaker specifically focuses on deals, Prime Exclusive Discounts, SocialMediaPromoCodes, and the concept of Braintailer Promotions. They also explain how to set up promotions on Amazon using the tier system and brand tailored promotions. Additionally, the speaker highlights the different types of coupons available, such as standard coupons, subscribe and save coupons, and reorder coupons. Overall, this episode provides valuable insights into effectively utilizing promotions and coupons on Amazon to attract and retain customers.